Carlos Maza Makes His BreadTube Debut
So much of the right-wing’s strength on YouTube is about rhetoric. With his expertise from working on the media analysis series ‘Strikethrough’ at Vox, Carlos Maza promises to carry on that legacy into his own independent gig. After enduring a wave of relentless harassment from conservative pundit Steven Crowder, it wasn’t a sure thing that Maza was keen on subjecting himself to more. But surely enough, his channel is now live, and the initial effort seems high-quality enough to inspire confidence about what’s to come next.
The road to independence was ladened with much strife. After Maza dared to protest his own harassment by Crowder on Twitter, if initially supportive, Vox Media eventually felt the logistical burden weighing on them hard as keeping Maza an employee was becoming a liability. Now that he’s gone solo, Maza has yet to prove what his spot under the BreadTube umbrella will be-he’s not yet sure if audiences will embrace it, but he’d be remiss not to try anyway.
“Now, YouTube is one of the biggest threats. It’s how a huge chunk of the public gets their news,” Maza tells Verge’s Julia Alexander, aware of the rhetorical advantage that the right-wing commands on the platform. His proposed remedy is making media analysis more accessible, and introduce a new audience to how narratives are concocted, manipulated, and marketed for the masses to court public support. Maza feels that this is crucial in an era…
