Member-only story
For many, creating art on the internet is a novel business model–as such, its parameters aren’t yet fully known. Artists might undervalue their work, and clients are tempted to undersell them because of greed, be it out of sheer malice or pure naivete. A leviathan in exposing the client side of that dilemma is a Twitter account dubbed “For Exposure” managed and run by comics artist Ryan Estrada–he’s witnessed the space evolve through its many permutations, and who better to ask for better treatment of artists than one of their own.
“I didn’t intend for it to ever be a “thing.” I started it — like most projects I’ve ever done — as a joke,” Estrada says of the account’s inception phase. “I just knew there were a lot of “txt” accounts out there that quote silly things, and I’ve seen a couple of job postings that offered nothing in return, so just as a joke I thought “Twitter accounts are free, I’ll start one, and maybe I’ll have a week of material before I get bored of it” and within an hour of searching, it was already scheduled for a year’s worth of 3 posts/day of content because there’s just so much out there and it just became very popular.”