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Katherout Isn’t Afraid Of Broaching Politics

You might expect otherwise from a lifestyle vlogger, but the field is radically shifting.

A. Khaled
18 min readJun 28, 2021

As young a platform as YouTube is, its various subcultures have each an established identity that’s hard to break away from without upsetting convention–yet against all odds, Katherout did so in the lifestyle section by marrying it with leftist politics, something the genre’s appeal to material excess and opulent aesthetics didn’t always lend themselves well to. While Katherine’s outings aren’t as frequent as some of the platform’s more dedicated lifestyle creators, their spontaneous nature makes for interesting viewing all-the-same–I reached out to her for an interview, and needless to say our conversation didn’t disappoint.

Up until very recently, Katherine’s content would’ve fit into the lifestyle category without much of a distinction to be made with the rest of the genre, but as it’s evolved over the course of a decade, it’s come to forge a unique identity of its own. “It’s evolved a lot over the years and I’ve yet to formulate a good and strong pitch of what my channel really is — which seems like a throughline among YouTubers who don’t necessarily have a solid grasp of it — but I would say it fits pretty squarely into the lifestyle category, so [vlogging] but also a lot of sit down pieces…

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A. Khaled
A. Khaled

Written by A. Khaled

Internet culture scribe with an interest in the digital economy, content creators, media and politics.

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